About Joolz

we believe happy parents raise happy children

Let's grow together


At Joolz, we like to celebrate the good things in life. The first moment you embrace your little one and all those other first happy moments. Yes, look, he’s really sitting up, laughing and crawling – but also the challenges you’re faced with every day as a brand new parent. We take our inspiration from all these moments, then we try to make your life a little easier and a little bit nicer. We call that Positive Design.

A collective of people and parents with one common belief; we at Joolz believe positive design can make a difference. We strive to give greater meaning to all that we do. Everything is made to bring joy and to fit perfectly around you and your baby’s needs. Our designers craft everything right down to the smallest detail. Only the most ergonomic, safe, stylish and sustainable solutions meet our standards.  Our lifetime warranty is timeless, just like our product, and for each stroller we sell we plant a tree.

We invite you to come stroll with us,
The Joolz family

Product Safety

Joolz products comply with the most stringent regulations, test standards and certifications in the world. This includes but no limited to ASTM F833, JPMA, California Proposition 65, REACH, Geprüfte Sicherheit & EN 1888.

All materials used in our products are completely free of any toxic chemicals and substances that might harm you or your baby. To ensure all products are safe we regularly have our materials tested by 3rd party accredited test laboratories. Joolz can therefore guarantee no toxic substances like for instance: heavy metals, BPA, toxic dyes, pesticides, phthalates, flame retardants, PAH’s and formaldehyde are present in our products.

Joolz Aer Close Up_Seat Buckle
Mother and Son smiling

Lifetime warranty

We want you to enjoy the ride with your little one. That’s why we offer you a lifetime warranty on all Joolz strollers. You simply have to register your new Joolz stroller on our website within six months of purchase, and you’re ready to enjoy carefree strolling for a lifetime. Want to learn more? Click here.

Housed in a sustainably renovated factory in Amsterdam with greenhouses and other smart energy-neutral solutions, it is an inspiration to further grow our ‘Positive Design’

birth forest logo

Birth Forest

Our earth could use a bit more green. That’s why we will plant a tree for your baby in the Joolz Birth Forest. From then on, the tree will grow with your child: your child close to you and the tree in Colombia.